Local Internet Marketing Searches for Small Business is Exploding
Every Small Business Owner needs to pay attention to some recent Internet survey statistics by an offline company called The Kelsey Group.
If your small business isn’t doing business online you are seriously leaving alot of money on the table.
The “old fashioned” ways of marketing your business are fast changing as some recent statistics will show…
- 70% of U.S. households now use the Internet as a source of information when shopping locally for products and services as compared to only 45% who still use the Yellow Pages.
- Of the 70% of the U.S. households that search for a product or service online, 62% of them will end up making a purchase based on the information they found online.
- 92% of Internet users say the Internet is a good place to obtain everyday information.
- 54% of Americans have now substituted the Internet for their local phone book.
Further findings suggest that local Internet searches are poised to surpass newspapers as a local shopping information source and it was reported that 27% of all searches are for local information. (source: The Kelsey Group)
By marketing your small business online locally, you will drive traffic to your website or to your brick and mortar establishment. It’s a matter of getting your company online to tap into your local market who are searching for you.
If they can’t find you, who do you think they do find? Your competitor.
Marketing your business online is absolutely vital to your survival in this day and age. The Internet traffic is exploding and the numbers don’t lie.
Online buyers prefer to shop locally whenever possible. 75% of Internet users have looked for products and services within an area close to their home or business. These people are looking to buy!
Is your business capitalizing on these local searches?
When a customer searches online in your local area for a product or service, do they find you or your competitor?
They need to find YOU or your losing money every day that you could be adding to your bottom line and it’s as simple as that.
If you want to capture the targeted traffic searching locally online, you must be found where they are searching.
Even a small Internet presence can catapult your business.
If you’re not utilizing the Internet in your small business marketing, you need to contaact us and we’ll explain to you in laymens terms what you need to do and where you need to start.
It’s not a matter of IF the Internet will affect your business, but WHEN!
If your serious about your small business, if you’re not already, it’s time you get serious about the possibilities of the Internet and start marketing your business online.
The numbers don’t lie.

